RUBIS continues to focus on the delivery of excellent service at its service stations through its Customer Pulse Rewards Program (CPRP), which is designed to educate, motivate and reward RUBIS service station employees when they consistently deliver outstanding service to customers. Service standards at each station are measured through this mystery shopper program throughout the year and the employees of the top stations achieving the highest scores are rewarded.
E&E RUBIS Service Station, Ebenezer Village, copped first place in the Customer Pulse 2023 program for the second consecutive year. The team at E&E RUBIS has commanded one of the top two spots for excellent customer service over the past few years, demonstrating appreciation for their customers while making customer service excellence an integral part of business operations. All Saints RUBIS Service Station, All Saints Village, raised the bar this year to take second place.
On presentation of the awards to staff Lynroy Ephraim, Retailer at E&E Service Station, noted, “At E&E RUBIS we are committed to delivering exceptional customer service to keep our customers coming back every time and to reward our hard working team. We make sure our customers have a great experience by fulfilling and exceeding their needs. It’s the RUBIS way.” Jo-Ann Bretney-Ollivierre, Supervisor at All Saints RUBIS commented, “At All Saints RUBIS we are committed to providing the best possible customer service exceeding our customer’s expectations. We believe in the motto ‘A Service Ambassador’s first impression is a lasting impression’. We are most grateful and elated to accept the Customer Pulse Award since it helps to inspire, develop, and maintain the
Service Ambassador cohort.”
Curtis Francis, Accounts Executive RUBIS, congratulated the staff and management of the top stations, thanking them for committing to providing customers with a consistent standard of excellent service. He noted, “The RUBIS Customer Pulse Program was designed to measure the quality of service our customers receive from the Service Ambassadors within our network. Through our robust training program, our goal for the Service Ambassadors is to exceed our customer’s expectation on every occasion. In this business, consistent good service is the key to our success. Congratulations to the winners and thanks to the other retailers for their participation in the program. In 2024, our aim is to close the gaps and improve our standard to even higher levels.”

